Management Challenges

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Measurement Problems with Intangibles for Balancing Perspectives of their Strategic Visions​

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Many organisations constantly struggle with how to sensibly measure, their often perceived, unmeasurable intangibles as key considerations when they try to create a balanced perspective and KPIs for achieving their strategic intents.

 

To create a set of balanced & realistic strategic goals, organisations must have the ability to design, clearly define and measure a balanced set of strategic goals across a diverse mix of stakeholders with often competing needs and priorities. This means the organisation will need to:

 

Firstly - clearly understand the business dimensions of 1) easily measurable factors such as financials, output volumes and tangible business outcomes; 2) the hard-to-measure factors such as the stakeholders’ complex relationship landscape, behavioural expectations/ obligations’ outcomes (Culture) and associated behavioural business risks.

 

Secondly - adopt intelligent methodologies (i.e. the ones that can holistically meet the needs of the business complex environment) for balancing these factors to ensure the strategic goals and objectives can sustainably satisfy the overall organisational expectations of achieving its strategic visions.